XB Systems Announces its Public Stock Exchange Listing

XB Systems grasps the potential of esports through its dedicated wagering brand BUFF.bet and content aggregator BUFFHUB

XB Systems AG today announced that its shares were admitted to a public listing on March 15, 2021.

The company’s 6,336,923 issued shares are expected to begin trading with an opening price of € 6 per share.

The shares will be traded on the Vienna Stock Exchange (Wiener Boerse), listed on Direct Market Plus under the symbol “XBS”.

The Capital Markets Coach is Baader Bank AG – a full-service bank headquartered in Unterschleissheim near Munich, active in the business lines of Market Making, Capital Markets, Multi-Asset Brokerage, Asset Management Services, Banking Services, and Research.

Daniel Miller, CEO of XB Systems AG commented on the announcement:

Today’s news is more than just the next phase in XB Systems evolution. It’s a validation for the entire potential that esports is showing over the last several years. The industry is enjoying phenomenal growth and our company’s listing will allow us to raise the profile of the business on a global scale.

XB Systems AG has been a leader in the esports betting space since 2017 with its brands BUFF.bet for esports wagering and BUFFHUB for esports content. The team is derived from industry veterans in the esports and gaming sectors. Moreover, BUFF.bet is at the forefront of esports wagering also due to its custom-built platform developed by market-leading data and software iGaming provider UltraPlay.

This past year, XB Systems saw a surge in usage and activity in the esports segment of its business. The BUFF.bet operational business has recorded a tremendous increase in terms of player acquisition, retention, and increased activity on the esports betting markets. The website is known for its unrivaled esports options, which were enlarged by adding to the portfolio the latest esports sensation Valorant last year.

Since then, BUFF.bet has managed to provide the widest selection of live betting markets on Valorant available in the industry.

The company expects that Valorant will be placed at the top of the best performing esports titles in the following months. 

Through its target markets CIS, Europe, and Asia, BUFF.bet is expected to consolidate esports as a key wagering vertical and expand to new territories in the next following months. Moreover, the recently signed partnership with the market-leading affiliate network Catena Media, through the premium position on Ask Gamblers, increased BUFF.bet’s traffic in certain markets by over 27%. 

Over the last two years, BUFF.bet has been constantly upgraded in terms of user experience and product offering, specifically targeting the esports audience.

Aiming to become the first choice of esports bettors worldwide, BUFF.bet has made several acquisitions, including Fusion.bet, X-bet.co as well as eSporbet.

Through its esports dedicated brands BUFF.bet and BUFFHUB, XB Systems AG will become one of the few esports companies to be listed on the international stock exchange.

This press release shall not constitute an offer to sell or the solicitation of an offer to buy these securities, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation, or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

About XB Systems AG:

XB Systems AG is a design, engineering, and media company specializing in software development and esports. The company was founded in 2016 to offer users state-of-the-art esports B2C solutions driven by analytics, data, and facts. With a passionate team of operational specialists, XB Systems AG is dedicated to achieving excellence for its customers and users alike. Learn more about the company here: www.xb.systems

About UltraPlay:

UltraPlay is a multi-awarded betting provider, founded in 2010, offering a turn-key platform to online operators worldwide. The company focuses on sports and eSports betting, live betting, white-label, online casino, and blockchain technology.

Assembled by a team of iGaming professionals with vast experience in betting product development, operations, eSports, and marketing, UltraPlay is a trusted partner for delivering superior sports software and odds products to its customers.


iGaming expert - with over 10 years of experience in the retail market in Italy and knowledge of global online gaming. In the past he has worked with the largest national gambling companies and he managed some land-based shops on their behalf. Entrepreneur, investor and enthusiast of difficult challenges, in 2015 he founded The Betting Coach Group, an international news and social marketing agency geared towards sports, esports and gambling companies. He is currently the C.E.O of The Betting Coach and is a consultant for Loginbet.it Mr. Dragone collaborates with providers (game developers) and event organizers with the aim of helping them develop networks and business across continents. Passionate about journalism, he is the creator and promoter of iGaming Cafè, the first talk show in Italy, dedicated to companies and delegates from the gaming world.