LuckyStreak announces a major addition to its iGaming content aggregation offering, with a new strategic partnership with tier 1 games provider Play’n GO.

From its origins in building casino games for mobile phones prior to the invention of the smartphone, today Play’n GO is one of the leading providers of entertainment to the casino industry, with more than 400 premium game titles available with operators in more than 35 regulated jurisdictions.

Through this collaboration, Play’n GO’s vast and varied portfolio of beautifully executed and very entertaining games are instantly made available via LuckyStreak’s powerful aggregation API solution, LuckyConnect.

All LuckyConnect content customers can now access Play’n GO’s stunning games in one place, including the phenomenally popular titles like the Book of Dead series, Reactoonz and Rise of Olympus, without any additional tech work. And as new games are regularly added, all content is auto-synced with customer games management systems.

This partnership acknowledges and strengthens the reputation of LuckyConnect, an aggregation solution with over 6000 games from leading providers, a proven and secure API integration, and an extensive network of casino operator customers and players hungry for world class entertaining content.

Rory Kimber, Commercial Director at LuckyStreak, said: 

“Going live with Play’n GO is a fantastic moment for LuckyStreak and our LuckyConnect aggregation solution, proving we can attract world class suppliers in the industry who will benefit from our access to top operators in a range of worldwide markets.

Play’n GO’s offering is renowned for a reason and has tremendous appeal across a wide range of territories, which makes them the perfect addition to our portfolio.

Adding Tier 1 content is a focus for us, which balances perfectly with the innovative start-ups we brought in over the summer period, and I’m delighted that Play’n GO is now live, as are our casino customers.”

Michele Steffaneli, Head of Account Management at Play’n GO, said: 

“I strongly believe that Play’n GO’s portfolio of content is one of the most compelling in the industry. And with players all over the world looking for entertainment, excitement and the quality assurance that Play’n GO’s titles bring, no operator’s offering can be complete without Play’n GO.

“LuckyStreak’s reach is the perfect way to bring Play’n GO games to more players in more places, and we can’t wait to get started working with their high-energy team.

“Play’n GO doesn’t just make deals; we form deep and enduring partnerships. I’m sure this is the just the first step of a long journey together.”

By DOMENICO DRAGONE

iGaming expert - with over 10 years of experience in the retail market in Italy and knowledge of global online gaming. In the past he has worked with the largest national gambling companies and he managed some land-based shops on their behalf. Entrepreneur, investor and enthusiast of difficult challenges, in 2015 he founded The Betting Coach Group, an international news and social marketing agency geared towards sports, esports and gambling companies. He is currently the C.E.O of The Betting Coach and is a consultant for Loginbet.it Mr. Dragone collaborates with providers (game developers) and event organizers with the aim of helping them develop networks and business across continents. Passionate about journalism, he is the creator and promoter of iGaming Cafè, the first talk show in Italy, dedicated to companies and delegates from the gaming world.