Subaru of America, the North American branch of Japanese car manufacturer Subaru, has partnered with sim racing platform iRacing.

The car manufacturer will be the entitlement sponsor of the Subaru iRX All-Star Invitational rallycross championship as part of the deal.

Professional drivers from rally, rallycross, Indycar, and NASCAR will participate in the event alongside sim racers in a six-round championship that begins on April 10th.

Travis Pastrana, Subaru Rally Team USA driver, discussed the championship in a release: “With so many people staying at home and missing racing, now is the perfect time to try new things in esports. For this series we’re going to bring together some of the biggest names from different types of racing and put them on virtual rallycross tracks with dirt, tarmac and jumps. It’s going to be a blast, and I can’t wait to see what happens!”

The event will have a total prize pool of $10,000 (£8,028), which will be donated in its entirety to a selection of charities that are set to be announced at a later date. Subaru Motorsports USA will field a three-car roster in the series.

The championship will be broadcast across iRacing’s social media platforms and on Subaru Motorsports USA’s Facebook page. Other competitors, teams, and sponsors will also stream the event.



iGaming expert - with over 10 years of experience in the retail market in Italy and knowledge of global online gaming. In the past he has worked with the largest national gambling companies and he managed some land-based shops on their behalf. Entrepreneur, investor and enthusiast of difficult challenges, in 2015 he founded The Betting Coach Group, an international news and social marketing agency geared towards sports, esports and gambling companies. He is currently the C.E.O of The Betting Coach and is a consultant for Mr. Dragone collaborates with providers (game developers) and event organizers with the aim of helping them develop networks and business across continents. Passionate about journalism, he is the creator and promoter of iGaming Cafè, the first talk show in Italy, dedicated to companies and delegates from the gaming world.