The inaugural edition of G2E Asia @ the Philippines closed today at the Manila Marriott Hotel after two full days of very active debate on current landscape of gaming in Asia. The show -organized by the American Gaming Association and Reed Exhibitions in cooperation with the Philippines Amusement and Gaming Corporation, PAGCOR- served as a gathering place to display the latest products, services and technologies in ASEAN land-based and online gaming markets, while providing a marketing and networking platform to meet peers, grow brand awareness, and build business partnerships.
This newest addition to the G2E Asia event series (the original Macau edition has been held annually each year since 2007) had almost 100 exhibitors and sponsors from across the region and a very interesting Conference Program (centered on the themes of ‘ASEAN Market Perspectives: Opportunities and Threats’ and ‘Beyond Gaming’). This Program was led by high-level industry experts and influencers, with thought-provoking discussions that exposed critical market topics and trends, like updates on regional developments and practical, cost-effective insights. Main keynotes and experts’ talks included Andrea Domingo, chairwoman and CEO of PAGCOR, Roberto P. Alabado III, Assistant Secretary, Tourism Development Planning, Department of Tourism, Republic of the Philippines, and Avery Palos, SVP and CIO of Melco Resorts & Entertainment Ltd. There were also roundtable dialogues on gaming industry innovations, as well as sessions on responsible gaming, new payment solutions and artificial intelligence.
Additional show features were the G2E Asia Matchmaking Program, which provided pre-arranged, one-on-one business connections to further maximize time and ROI, and the invitation-only G2E Asia Privileges Program, which brought access and amenities to senior-level executives, buyers, and decision-makers in ASEAN gaming and entertainment. Moreover, the event offered to thousands of attendees the possibility to be part of G2E Asia @ the Philippines Product Awards and gala dinner, some receptions, segmented industry networking events and after-show parties.
Regarding the situation of gaming in the Philippines, Andrea Domingo (PAGCOR) said the moratorium placed on the issuance of both new land-based and online gaming licenses by President Rodrigo Duterte is aimed at giving the Philippines regulator time to fully develop its policies and have a complete understanding of what is needed with the results to be fully felt by 2020. “We want to rationalize so that everyone we give a license to has a very good chance of being successful. That is the overall framework we are going into. These are the things we have been discussing with the board and will be implementing in 2020,” she indicated.
While Josephine Lee, COO of the organizer Reed Exhibitions Greater China, expressed: “G2E Asia is building a firm bridge between Manila and the world, bringing new opportunities for growth and innovation in local gaming-entertainment. G2E Asia’s renowned value-added event platform, including high level conference program, interactive onsite events and business matchmaking offerings, provides unparalleled networking opportunities and brand exposure to exhibitors keen to tap into the ASEAN gaming market. This event in the Philippines has been a clear proof of that.”