The winner beats a big field to take the win and the iPhone first prize by LuckyStreak!

Sam Lau was feeling very lucky after he was victorious in LuckyStreak’s aptly named “Feeling Lucky” live dealer casino competition!

Sam, a sales manager at Betting and Gaming platform provider Uplatform, beat 96 other players to lift the crown and scoop the first prize of a brand new Apple iPhone 14 Plus. With an incredible 45,000 points to take the top spot, Sam was home and dry with 3,000 more than second place.

LuckyStreak invited industry colleagues at ICE London 2023 in February to bring their live casino A-game and the play-off for a very attractive array of prizes including the winner’s iPhone 14, a 10th-generation iPad, Taittinger champagne, and Amazon vouchers.

Players battled it out for a week, playing LuckyStreak’s online casinos live roulette, blackjack live dealer and baccarat live dealer games to score points and climb the leaderboard.

The tournament utilized LuckyStreak’s proprietary jackpot leaderboard functionality. With its user-friendly and completely configurable, flexible and targeting back-end, operators can create exciting jackpot promotions for any of their players, however, they wish!

A delighted Sam said

“While representing Uplatform at ICE London, I met with several potential and existing partners, one of which was Lucky Streak. Their invitation to participate in their tournament was truly exciting, and I am incredibly happy to have won. The end product used in the tournament was well developed and I believe it can fulfill customers’ demands across the globe.”

Mark O’Donnell, Head of Marketing at LuckyStreak, said:

“Sam used his skill and amassed a huge number of points, and he was a worthy winner. It was great to see so many entrants from a real cross-section of the gaming community, and all from this year’s ICE London exhibition, so it’s something we’ll definitely repeat. Enjoy your brand new iPhone Sam!”

Make sure to contact your LuckyStreak Account Manager for more information on enhancing your casino’s game offerings! For all partnership and media inquiries, please contact

About LuckyStreak

LuckyStreak has been producing and streaming world-class live dealer online casino games since 2014.

Launched and led by veterans of the land-based and online casino industry, they have a deep passion for entertainment, innovation and quality service, providing players with an unforgettable, unique and thrilling gaming experience, and impeccably delivered with an unwavering commitment to the highest levels of production, video streaming and reliability.

LuckyStreak’s live casino studio in the Latvian capital Riga is state-of-the-art, without compromise in gaming equipment, video production and streaming, and a team of dedicated, professional and well-trained game presenters, providing round-the-clock gaming and entertainment.

All games are built for all devices in HTML5, and players can enjoy the finest casino gaming in 13 languages and over 100 real and cryptocurrencies.

Operators can enjoy simple API integration, customizable casino gaming, promotional marketing tools, dedicated branded live casino gaming solutions, land-based streaming services and 24/7 support.

LuckyConnect is the proprietary integration API for operators, connecting them to a library of over 2,500 live dealer and third-party games, seamless wallet API, and one-stop-shop of critical services including invoicing, client management, support centre, and content management, with one fast and easy integration.


iGaming expert - with over 10 years of experience in the retail market in Italy and knowledge of global online gaming. In the past he has worked with the largest national gambling companies and he managed some land-based shops on their behalf. Entrepreneur, investor and enthusiast of difficult challenges, in 2015 he founded The Betting Coach Group, an international news and social marketing agency geared towards sports, esports and gambling companies. He is currently the C.E.O of The Betting Coach and is a consultant for Mr. Dragone collaborates with providers (game developers) and event organizers with the aim of helping them develop networks and business across continents. Passionate about journalism, he is the creator and promoter of iGaming Cafè, the first talk show in Italy, dedicated to companies and delegates from the gaming world.