Established iGaming provider signals growth intentions with experienced industry exec hire

LuckyStreak, the live casino software provider and gaming content aggregator, has beefed up its commercial expertise with the hiring of former NetEnt and RedTiger exec Rory Kimber.

Kimber joins from 1X2 Network where he was Account Management & Marketing Director to spearhead LuckyStreak’s growth ambitions through new business development and deepening commercial relationships with its extensive network of content aggregators, iGaming platforms, white label providers and gambling operators.

Rory is attending iGB Live in Amsterdam this week, along with Head of Marketing Mark O’Donnell, to meet with new and prospective customers and commercial partners of LuckyStreak.

LuckyStreak’s portfolio spans premium live dealer blackjack, roulette and baccarat games streamed from its purpose-built Riga Studio. Additionally, LuckyConnect, its content aggregation solution, boasts Pragmatic Play, Yggdrasil, Playson and RedRake among its provider partners.

Rory Kimber said: “This is a great opportunity for me to join a business with such potential. Live casino is an area with far less saturation than slots and the quality of the LuckyStreak product was one of the things that drew me to the role. Having met other senior staff, I can see a clear vision and strategy for what we want to achieve and how we plan to get there and I hope to play a big role in that by bringing new operators on board. Lucky Connect also played a big role in my decision to join – having tier 1 partners such as Yggdrasil and Pragmatic on board is a huge plus point for an aggregation network and the fact that it has so much capacity whilst being relatively under the radar is great news as a sales person”.

Ady Totah, LuckyStreak CEO and Co-founder said: “Rory brings solid igaming experience, having worked in senior commercial roles for multiple leading businesses in the industry. As we continue to invest in our growth strategy, he’ll play a lead role in boosting our sales story, bringing onboard new customers and building our LuckyConnect content aggregation proposition to be among the best in the market. I’m excited about the next phase in LuckyStreak’s growth and I’m delighted that Rory is on the team.”


About LuckyStreak

LuckyStreak has been producing and streaming world-class live dealer online casino games since 2014. Launched and led by veterans of the land-based and online casino industry, they have a deep passion for entertainment, innovation and quality service, providing players with an unforgettable, unique and thrilling gaming experience, and impeccably delivered with an unwavering commitment to the highest levels of production, video streaming and reliability.

LuckyStreak’s live casino studio in Latvian capital Riga is state-of-the-art, without compromise in gaming equipment, video production and streaming, and a team of dedicated, professional and well-trained game presenters, providing round-the-clock gaming and entertainment.

All games are built for all devices in HTML5, and players can enjoy the finest casino gaming in 13 languages and over 100 real and cryptocurrencies. Operators can enjoy simple API integration, customizable casino gamingpromotional marketing toolsdedicated branded live casino gaming solutionsland-based streaming services and 24/7 support.

LuckyConnect was launched in 2017 and is the proprietary integration API for operators, connecting them to a library of over 2,500 live dealer and third-party games, seamless wallet API, and one-stop-shop of critical services including invoicing, client management, support centre and content management, with one fast and easy integration.

By DOMENICO DRAGONE

iGaming expert - with over 10 years of experience in the retail market in Italy and knowledge of global online gaming. In the past he has worked with the largest national gambling companies and he managed some land-based shops on their behalf. Entrepreneur, investor and enthusiast of difficult challenges, in 2015 he founded The Betting Coach Group, an international news and social marketing agency geared towards sports, esports and gambling companies. He is currently the C.E.O of The Betting Coach and is a consultant for Loginbet.it Mr. Dragone collaborates with providers (game developers) and event organizers with the aim of helping them develop networks and business across continents. Passionate about journalism, he is the creator and promoter of iGaming Cafè, the first talk show in Italy, dedicated to companies and delegates from the gaming world.